I’m writing about writing for mobile.

I’ve created about a bazillion mobile-optimized emails for Citi. And you know what they say, when you’ve seen one…which is why words might be more helpful than a Squarespace template filled with app UI screens, stock photos and legally-approved language. Welcome to Wordspace.

A few days into a gig working for a CD/Designer who referred to copy as “words,” I became a designer’s writer. Where the perfect word is a pretty word. Pretty words matter. “But it’s what inside that matters!” Nope, I only like pretty words now. Pretty words rule.

Can’t you see the real me? I could have posted a LinkedIn profile pic of myself sitting in an open office, laptop at the ready. But since I’m a recovering desk potato, you’ll see me about to conquer a 50-mile Northern California mountain race instead. I’ve learned more on the trail than at the desk.